In a big step towards healthier food, about 90% of ice cream makers in the United States have promised to stop using artificial food colours in their products by 2028. This decision was shared by government health officials and shows how food companies are trying to meet people’s demand for more natural ingredients.
Why This Is Happening
This move comes after the Trump administration asked food companies to use fewer synthetic (man-made) colours because of health worries. Other large food companies like Nestlé, Kraft Heinz, and General Mills have also recently agreed to remove artificial colours from many of their products.
FDA (Food and Drug Administration) commissioner Marty Makary called this a Renaissance moment for health in America, saying it shows that food companies are listening to what people want.
Which Colours Will Be Removed
According to Michael Dykes, president of the International Dairy Foods Association (IDFA), about 40 ice cream companies will stop using seven types of artificial colours that come from petroleum. These are: Red 3, Red 40, Green 3, Blue 1, Blue 2, Yellow 5, and Yellow 6.
Most of the brands were not named, but the CEO of Turkey Hill Dairy was present at the event, showing that his company is also part of this plan. On average, each American eats about four gallons of ice cream every year, so this change could affect many people.
Removing Dyes Doesn’t Make Ice Cream Healthy
Health experts believe this move is a positive step, but they point out that ice cream will still have health concerns. Dr Deanna Hoelscher from the University of Texas explained that even without artificial colours, ice cream still contains high amounts of sugar and saturated fat, which remain unhealthy.
The FDA commissioner also mentioned that the government may soon update its nutrition guidelines. These new guidelines could change how natural saturated fats are viewed, possibly ending the idea that they are always harmful.
Concerns About Artificial Colours
People have been worried about artificial food colours for a long time. Some studies suggest they might cause hyperactivity in some children. Even though the FDA says these dyes are generally safe, it agrees that some kids could react badly to them.
By planning to remove these artificial colours, ice cream companies hope to make their products look simpler and healthier, and help people feel better about what they are eating.
Date: 5 August, 2025 (Mumbai)
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