India’s leading dairy brand, Amul, has extended its international presence by launching its fresh milk in Spain and the European Union through a strategic partnership with Spain’s Cooperativa Ganadera del Valle de los Pedroches (COVAP). The initiative marks the brand’s first fresh milk launch in Europe and aims to serve growing global demand for quality dairy products.
About Amul
The Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), popularly known as Amul, is the world’s largest farmer-owned dairy cooperative, representing over 3.6 million dairy farmers. With a turnover exceeding USD 11 billion, Amul processes more than 12 billion litres of milk annually through 112 dairy plants across India. The brand is ranked as the world’s strongest dairy label and India’s largest FMCG brand.
Strengthening Global Reach Through European Expansion
In a formal launch event held at the Embassy of India in Madrid, dignitaries including H.E. Dinesh K Patnaik, Ambassador of India to Spain, and D. Fernando Heredia Noguera from the Spanish Ministry of Agriculture, Fisheries and Food, attended alongside Amul and COVAP leadership. The event signified Amul’s commitment to expanding its global footprint while celebrating a strong Indo-Spanish collaboration.
About COVAP
COVAP, founded in 1959 in Pozoblanco, Córdoba, is a major first-tier cooperative in Spain with over 2,000 farmer-members. Its state-of-the-art dairy facility processes more than 400 million litres of milk each year and exports to over 30 countries. As a key player in Andalusia’s agri-food sector, COVAP brings both experience and innovation to the partnership.
Planned Rollout Across Spain and Beyond
Amul Milk will initially be available in Madrid and Barcelona, with subsequent launches planned in Malaga, Valencia, Alicante, Seville, Córdoba, and Lisbon in Portugal. The partnership also sets the stage for future expansion into other European markets including Germany, Italy, and Switzerland.
Leadership Highlights the Significance of the Partnership
Jayen Mehta, Managing Director of Amul, conveyed appreciation for the collaboration, calling it a milestone that aligns with Prime Minister Narendra Modi’s vision of establishing Amul as a global brand. He noted that launching fresh milk in Europe during the United Nations’ International Year of Cooperatives underscores the value of global partnerships in the dairy sector.
COVAP President Ricardo Delgado Vizcaíno expressed enthusiasm about the alliance, highlighting how it merges COVAP’s technological expertise and milk quality with Amul’s growing international presence. He emphasized that the collaboration will benefit dairy farmers in both Spain and India.
Unified Commitment to Farmers and Global Consumers
This partnership reflects a shared dedication to cooperative principles, farmer empowerment, and sustainable practices. Through the introduction of Amul’s milk to European markets, the initiative aims to meet global dairy needs while reinforcing the cooperative model as a successful and ethical approach to business.
Date – 16 to 20 June, 2025 Time – 7 PM to 10 PM Fee – Rs 3000
To get regular Food Industry updates, feel free to join our WhatsApp group: Joining link