Pre-packaged foods will have visual front labels to encourage people to consciously choose to eat healthily.
The Food Safety and Standards Authority of India has received the results of a study on consumer perceptions of labels done by the city’s ICMR-National Institute of Nutrition.
It looked at how customers responded to several labels that would help them decide whether to buy “overall healthy” products or stay away from foods considers unhealthy.
Only a small number of people actually read the labels, according to a big survey done across the nation.
“The first thing that consumers look at is the date of manufacture and date of expiry.They also look at the indication whether the food is veg or non-veg. Only a small percentage of people actually look at the nutrients to understand and make a healthy choice,” said Subba Rao M Gavaravarapu, principal investigator, information, communication and health education, ICMR-NIN. R Hemalatha was project coordinator of the study conducted in 2023.
NIN Labelling Survey
2,500 adults and adolescents made up the study’s overall sample size, and participants came from five different regions: Delhi in the north, Kolkata in the east, Pune in the west, Hyderabad in the south, and Jorhat, Assam, in the northeast.
The majority of those surveyed stated that they verified the 74.2% expiration date. More than 60% of the Additionally, participants read the brand name, and 57.7% looked up the date of manufacture.
“A little percentage of participants stated that they further taken into account nutritional data,” the report stated.
Calories, total fat, sugar, salt, and protein were the nutrients that were most frequently examined.
Date : 16th November 2024
Time : 10:00 AM – 05:00 PM
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